CONSULTING — ADVISORY — TRAINING — COACHING
TRAVEL INDUSTRY • YIELD MANAGEMENT • PRICING • SALES • DISTRIBUTION
Whether they compete with train services, low-cost planes, or multiple bus operators, long-distance bus companies are pressured by the price positioning of their business model, making yield management the only strategic approach to develop a profitable business. Yield Tactics audits and health checks can be the starting point, identifying gaps and opportunities to increase your revenue. Our consulting services are also available for public transportation networks that are aiming to increase their revenue to invest in new infrastructures while managing customer price perception and institutional stakeholders. Yield management associated with digitalization can also be a response to reduce congested peak hours: our Senior Consultants can tell you more about this on a call.
Facing a challenge? Willing to seize this business opportunity?
Discuss your needs with a Senior Consultant on a video call
Examples of bus and public networks revenue management, pricing and commercial challenges Yield Tactics responds to:
- Review fare grids, buy-ups, fare rules, fare families
- Pricing strategy per point of sales, market, O&D, distribution channel, trade segment, customer segmentation
- Fare positioning strategy in line with budget, competition and public stakeholders expectations
- Defining a pricing policy in line with the business model, company strategy, sales and distribution policies
- Setup fare benchmarking process, templates and automation
- Price differentiation with branded fares approach
- Ancillary pricing
- New market development and/or new segment penetration
- Total revenue optimization with O&D revenue management techniques
- Low-demand pricing strategies
- Revenue management and pricing team audit, health check, training and coaching
- Commercial partnership approach and B2B negotiations
- Direct web sales and e-commerce strategy (big data analysis, increase conversion rates, cross-selling and ancillaries)
- Analyzing sales performance and profitability per type of service/product
- Analyzing client behavior
- Market surveys, SWOT analyses per market segment, channel, itinerary, O&D and point of sales
- Maximize the value of your distribution model
- Implement branded fare families across all distribution channels
- Increase your merchandising and ancillaries’ capabilities
- Improve your digital presence
- Reporting & KPIs setup
- Decision tools creation and implementation
- Data sources accuracy and analysis challenges
- Business Intelligence (BI) solutions implementation
- Ensure on-time and on-budget implementation of your strategic projects
- Assistance in IT sourcing, assessment, requirements preparation for RFI and RFP, evaluation of vendors responses, contract drafting and negotiation
- Project organization, project management, project execution and project controlling
- Guidance on IT systems choices and evolution for Sales, Revenue Management, Pricing and Distribution
- Organization healthcheck
- Project Management Office (PMO) setup
- Advisory & expert guidance: validating vital business decisions to support growth and transition
Our services for bus and public networks companies
Yield Tactics proposes a wide range of service types that can be combined in order to create a tailored solution that perfectly fits your bus company’s business needs, budget and ROI requirements.
Consulting
With 15 years’ average experience working for travel companies of various sizes on 4 continents, Yield Tactics’ Senior Consultants have experienced in their careers most of the pricing, commercial and revenue management challenges you are facing today. Fully operational for consultancy, they have the agility to propose solutions that fit your commercial organization structure and budget.
Advisory
When you have challenging business decision to make, Yield Tactics’ Senior Consultants are available for advisory services on an ad hoc basis, as a long-term partnership plan, or as part of a specific project.
Training
Yield Tactics’ services include classroom and e-learning courses. Our customized training solutions are tailored to your business needs in order to fit your business challenges, internal policies, and geographical area.
Coaching & mentoring
When revenue management and commercial teams struggle with performance, coaching is a powerful tool with extremely high ROI. Conducted online through video calls over a long period of time, Yield Tactics coaching services improve the soft skills and mindset of your teams who are running into difficulty, meeting all the demands of their position, and empowering them to be comfortable and effective in highly demanding work environments.
Yield Tactics’ Senior Consultants transform your people and organization, create processes, establish the best revenue management practices, and maximize value of data and technology so that you gain sustainable, competitive advantages.
How to engage with Yield Tactics
By including Yield Tactics in all your RFI and RFP, you are ensured to receive in a short time a solution proposal tailored to your needs that will deliver predictable and timely business results.
Yield Tactics’ Senior Consultants carefully study all business solicitations and respond positively to those that are a good fit for the skills of our available consultants. They particularly excel in delivering high return on investment for short-duration projects, combining smartly on-site and remote presence. In addition to your core requirements, we can propose a remote preparation work package, as well as implementation follow-up, coaching and post-service health check.
The easiest way to get in touch with us is through one of our continental points of contact to book a scheduled video call at your earliest convenience with an Airline Tactics Senior Consultant who will take the necessary time to understand your business requirements. You can also send us your RFI or RFP directly by email.
Once your requirements are communicated to Yield Tactics, you will receive a business partnership proposal within 2 to 5 business days.
Facing a challenge? Willing to seize this business opportunity?
Discuss your needs with a Senior Consultant on a video call
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